By David Council
Don”t spend your time beating your head on the keyboard without getting any results. Building a website is a time consuming project. Understanding the little details that will get you indexed by the search engines is a daunting task. Search engines only award traffic to those sites that provide value to the user. It is not enough to provide excellent content. You must present it in a way that is easy for the search engine spiders to crawl, as well as presenting information that is easy to read for the user.
Most of the top sites pay one or more professionals big money to build a site. So, if you expect to compete, cost should not be the only criteria used for your decision. Fortunately, for us average people, the professional webmasters are not hired to compete in smaller niches or micro niches. Nailing down the perfect niche for you and how to spin it in a way that is appealing to consumers, as well as spiders is easier when you partner with the right web hosting provider.
Look for a service that provider that explains in detail the importance of internal and external links. The structure of how you build your site plays a huge role. Meta tags on every page will let the spiders know what the page is about. Any page can be an entry page to your website, if the spiders know about it.
If you choose a service that is free, don”t expect much. Additionally, when you go with a free service, you are providing free ad space for the provider. That is how they make their money. Don”t give up control of ad space on your website to save a few bucks, unless it is just for personal use. A site where you don”t really want to be found by anyone you don”t know.
Unless you know HTML, you will want to use a service that offers easy to use software. Personally I find that understanding and using Dream weaver or one of the other top HTML editors is a challenge. Using a block by block site builder is the easiest way to go. However, using templates really limits how creative you can be. The look and feel of a website built with templates is less attractive.
If all you are doing is providing information, templates are fine. Unfortunately, adding your personal touch is simply out of reach. So, look for Web hosting that offers flexible site building options. Preferably one that will let you download the software and check it out first. If this is not available, a tour of how it works is next best.
Other factors to consider are the limitations on disk space, data transfer, email storage, bandwidth, tutorials, analytical tracking, blogging, RSS, auto submissions to search engines, customer service and support. All of these things and more are important to your online success.
In conclusion, saving money on web hosting is not as important as making money in the end. There are services that meet the above criteria and cost between 40 to 90 cents a day. What is your time worth?
About The Author
Increased Traffic Council is a resource for helping people succeed online. We invite you to visit us at
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To your success, Dave Council
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